31 tweets | 1 @tweet
31 tweets | 1 @tweet
KPub: #TOC conference: I saw the best minds of my generation destroyed by madness, looked for outlets to charge their lap tops and phones. Really,
KPub: Debating whether to bring laptop to #TOC today -- it will only be useful for 3 hours and then it will be worthless ball & chain (no outlets)
KPub: #toc keynote/Bob Stein: How our definition of "book" has evolved based on purpose, not form. Calls them "user-driven media."
KPub: #toc keynote/B Stein: books are what humans use to move ideas around time and space.
: RT @KPub: #toc keynote/B Stein: books are what humans use to move ideas around time and space. - love this quote
KPub: The principle role of publishers is to build and nourish communities (#toc B Stein keynote).
KPub: #toc: I keep eyeing the battery icon on my phone, knowing the lack of outlets here means contact with outside world will end soon.
KPub: #toc keynote/Brantley: books have been a successful means of conveying ideas. Reading is a thick cognitive process. It's also social.
KPub: #toc Another fruitless search for an outlet. Need one of Ben Franklin's kites and a little lightning.
KPub: #toc Session on business model for ebooks assume retailers get same terms as for print books. Why?
KPub: #toc pricing digital products session is mobbed.
KPub: One more day of #toc and then it's back to the office. Ooops. Just realized I forgot to ask anyone to water my plant while I was away. Uh-oh
KPub: #toc Lessons from Stanza: 31% of users use Stanza in bed; 29% commuting; 13% in waiting areas; 12% at home; 5% at work; 5% in airplane.
KPub: #toc Lessons from Stanza: Average title price point in Fictionwise store = $10.25. Buying patterns representative of print sales.
KPub: #toc Lessons from Stanza:Publisher promotions include free titles from Random Hse and Harlequin. 1/2 include excerpts frm forthcoming titles
KPub: #toc Lessons from Stanza: It's all about the readers.. Quality matters; every reader is unique; every device is unique; listen to users.
KPub: #toc Lessons from Stanza: Take a holistic view of entire experience for readers, from searching for book to reading.
KPub: #toc Lessons from Stanza: Friction = bad. Goal is immersive reading. Keep it simple for readers. Experiment -- be bold. Market ebooks.
KPub: #toc Lessons from Stanza: What's the mix of pay vs. free downloads? .1% is paid, so almost exclusively free.
KPub: #toc Nick Bilton: We're all trying to find shelter from blizzard of information. Our social networks are becoming pathways to aggregation.
KPub: #toc: the changing role of the publisher: big shifts happening to traditional publishing model, accelerated by current economic conditions.
KPub: #toc Recessions are all about improving productivity. Internet offers efficiencies. More people creating content.
KPub: #toc Growth of downloadable ebooks has just taken off in last 4-5 months. People are getting used to that idea.
KPub: #toc Publishing is now a more participatory community-building business.
KPub: #toc M Hyatt saw failure of traditional media to drive sales so he created program to promote reviews on blogs. Producing measurable results
KPub: #toc How do we help authors connect with readers? Build tools to help authors get discovered through recommendations by trusted sources.
KPub: #toc Books confer status on small but important communities -- people who want to connect.
KPub: #toc Author's platform and credibility matter more than the blessing of traditional publisher.
KPub: #toc We are one device away from digital overtaking print. Within the next 3-5 years. It's the content that's important.
KPub: #toc There are free and paid digital editions of Benjamin Button, both selling well. People will pay for quality.
KPub: #toc: Interesting that I didn't see familar faces at this event that I normally see at BEA and other publishing conferences. Who attended?
KPub: #toc Certain trends are starting to emerge: customers are willing to pay for premium content, DRM has no future, and books/ideas = community