11 tweets | 15 @tweets
kwohlrob: Beware of presentations with too many bullet points #TOC
mikecane: @kwohlrob You are at #TOC?
kwohlrob: Good lesson from Chelsea Green: resist the urge to market on social networks. #TOC
kwohlrob: Another good lesson from Chelsea Green: let your authors blog on your site. #TOC
kwohlrob: is getting sick of people discussing blogging as a way to sell books, with no data to back it up (like Chelsea Green) #TOC
eykd: @kwohlrob: If you build it, and they come, maybe they'll buy? :) #toc
mikecane: @kwohlrob Did you miss the "Return on Attention" meme from the other day, re: blogs sell? #TOC
KathrynC: #toc @kwohlrob blogging does help sell books; but hourly return may be a lot less than writing more books to sell books
kwohlrob: is learning more about scanning ancient texts than he ever wanted to know. #TOC
kwohlrob: Agrees with one of his colleagues, conference should have been named TOC 2007 since there were no new ideas this year. #TOC
worleygirl: @kwohlrob HA! I concur. #TOC
kwohlrob: is wondering why a publishing conference only had 4 fiction writers as speakers. Content is king, the people who create it are not. #TOC
mikecane: @kwohlrob Go read Jules Verne's Paris in the 20th Century and you'll understand why. #TOC
kwohlrob: Just read through the Stanza materials. So the learnings are, well nothing? #TOC
kwohlrob: Wow, and the friction buzzword is already old. Do we really need a buzzword for "your service pisses people off." #TOC
mikecane: @kwohlrob What do u mean re stanza? Stanza has over 1.3 million d/ls!! #TOC
robotech_master: RT @kwohlrob: Wow, and the friction buzzword is already old. Do we really need a buzzword for "your service pisses people off." #TOC #toc
DavidDurand: @kwohlrob #toc re: Friction buzzword. I think if so many services suck, then we do need the word. It's a symptom of global suckiness.
mikecane: @kwohlrob One-click buying from FW is coming next. That'll make it explode. #TOC
kwohlrob: @mikecane I agree, that would help, only a masochist buys through FictionWise. #TOC
robotech_master: @kwohlrob Well, a masochist would buy through Stanza FW maybe. But I don't see anything wrong with "real" FW. I like their discounts. #toc
kwohlrob: @robotech_master Fair enough. Have only attempted on the iPhone so can't speak to FW's main site. #TOC
robotech_master: @kwohlrob #TOC Oh, that was your first mistake. I wouldn't buy through the Stanza store anyway. I belong to "real" FW's discount club.
TomThompson: @kwohlrob glad you mentioned the dearth of fiction writers. My #toc takeaway does nothing for fiction/lit concerns. Coulda used that.
chelseagreen: @kwohlrob Thanks for coming to our TOC session. I'd be happy to elaborate on our blogging strategy with data. What'd you want to know? #TOC
chelseagreen: @kwohlrob Sure! Since moving to blog format our site visits up 75% over January '08. Book sales up 35% across all online channels. #TOC