Tweets per session
141 tweets | 17 @tweets

ljndawson’s Tweets from the 2009 TOC Conference

Tutorials, Feb 9, 8:30

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ljndawson: At #TOC - just arrived (late) - torn between the XML sessions and the Kindle relaunch over at the Morgan. WHY can I not be in 2 places @1ce?

ljndawson: #TOC - the Kindle just relaunched - got the press release a second ago

Tutorials, Feb 9, 1:30

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ljndawson: oh, man, I lost a post!!! #TOC

ljndawson: At some point I will remember to put on lip gloss BEFORE a conference, not 20 minutes before it ends. - #TOC [the much-needed feminine POV]

Overnight, Feb 9, 8:30

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ljndawson: #toc - at the Tweetup: "I'm on South Beach and this is my fruit. 140." Yes, yes!!!!

Sarah Lloyd Keynote, Feb 10, 4:21

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ljndawson: #toc Jeff Jarvis talks too fast.

Tim O'Reilly Keynote, Feb 11, 9:48

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ljndawson: #TOC - O'Reilly's keynote - mapping the internet is similar to mapping the human brain.

ljndawson: #TOC - "already the web has generated more pages of content than all the books ever published" - Tim O'Reilly

ljndawson: #TOC - get out of the IT department

ljndawson: #TOC - the power of the phone - everybody has one, and the info that gets to your phone is customized for you

ljndawson: #TOC - "The future is begging to be invented by people like us." - Tim O'Reilly

ljndawson: #TOC - Stephen Fry is the #2 user of Twitter (Obama's #1)

ljndawson: #TOC - "Curation Still Matters" - status-conferral. That's the diff between self-pub and commercial pub

ljndawson: #TOC - Every new medium always has a head and those at the head confer status all the way down

ljndawson: #TOC - "Some blogs are more equal than others" - publishers should figure out how to get up into the head of the Long Tail

ljndawson: #TOC - "How do you find time NOT to Twitter?"

ljndawson: #TOC - the power of the retweet (RT) - viral

ljndawson: #TOC - the role of the publisher is the "bump" - conferring enough status to go viral

ljndawson: #TOC - "publish good stuff about what you're thinking, and people will follow"

ljndawson: #TOC - "The Internet is basic cable, and Safari is a premium model. Don't get caught in the idea that nobody will pay."

ljndawson: #TOC - about half of visitors to O'R is from overseas

ljndawson: #TOC - "Every business model doesn't fit every opportunity"

ljndawson: #TOC - "participation drives revenue" - Rough Cuts. Rough Cuts books have 2.5 times the revenue as non RCs.

ljndawson: #TOC - "Real World Haskell" - there's a comment link after every paragraph in that book.

ljndawson: #TOC - iPhone, the Missing App is O'Reilly's top seller in its category, but the iPhone App of the book has outsold the print book

ljndawson: #TOC - the iPhone book is price sensitive - they doubled the price and lost sales.

booksquare: RT @ljndawson: #TOC - "participation drives revenue" - Rough Cuts. Rough Cuts books have 2.5 times the revenue as non RCs.

ljndawson: #TOC - Google's algorithmic pricing - right now we don't know what the right pricing models are for ebooks

ljndawson: #TOC - Bookworm, dev by Liza Daly, is a free EPUB reader.

ljndawson: #TOC - free and pay can coexist.

jafurtado: RT @ljndawson #TOC - Google's algorithmic pricing - right now we don't know what the right pricing models are for ebooks

Morning Break, Feb 11, 10:15

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ljndawson: #TOC - "Every business model doesn't fit every opportunity"

ljndawson: #TOC - "participation drives revenue" - Rough Cuts. Rough Cuts books have 2.5 times the revenue as non RCs.

ljndawson: #TOC - "Real World Haskell" - there's a comment link after every paragraph in that book.

ljndawson: #TOC - iPhone, the Missing App is O'Reilly's top seller in its category, but the iPhone App of the book has outsold the print book

ljndawson: #TOC - the iPhone book is price sensitive - they doubled the price and lost sales.

booksquare: RT @ljndawson: #TOC - "participation drives revenue" - Rough Cuts. Rough Cuts books have 2.5 times the revenue as non RCs.

ljndawson: #TOC - Google's algorithmic pricing - right now we don't know what the right pricing models are for ebooks

ljndawson: #TOC - Bookworm, dev by Liza Daly, is a free EPUB reader.

ljndawson: #TOC - free and pay can coexist.

jafurtado: RT @ljndawson #TOC - Google's algorithmic pricing - right now we don't know what the right pricing models are for ebooks

ljndawson: #TOC - "The best way to predict the future is to invent it"

neilschlager: rt @ljndawson #TOC - "The Internet is basic cable, and Safari is a premium model. Don't get caught in the idea that nobody will pay."

Sessions, Feb 11, 11:50

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ljndawson: #TOC - What means free?

ljndawson: #TOC - I think some of the issues here are that there needs to be 10 minutes between sessions so speakers can set up.

ljndawson: #TOC - Mac Slocum brings it on - he's so passionate about piracy - it's not "binary good/bad"

ljndawson: #TOC - Open Source is part of the DNA of O'Reilly - Mac.

ljndawson: #TOC - Random House offers some free downloads to encourage discovery and sampling.

ljndawson: #TOC - Mac: What actually works? Can free distribution actually increase sales?

ljndawson: #TOC - Mac: a "more nuanced model" - there's a "gray" market that increases discovery.

ljndawson: #TOC - P2P "threats" are actually quite lame - pirated books are not well-produced, are late, etc.

ljndawson: #TOC - Piracy may be summed up like this: "You get what you pay for". In other words, frequently, pirated content is pretty badly produced.

ljndawson: #TOC - RH says that free downloads don't hurt sales and actually help slow a decline in sales.

ljndawson: #TOC - Mac: "at worst, P2P is a zero-sum game."

ljndawson: #TOC - the vast majority of piracy is not happening on P2P, says Mac. Book files are not that big - easier to distribute Q&D, not bittorent

ljndawson: #TOC - Need more studies, more publishers, bigger data sample.

ljndawson: #TOC - Brian talks about "seeds"

ljndawson: #TOC - Mac: Piracy does not make everything instantly available. Only the popular stuff, and only for a window of time.

ljndawson: #TOC - research hasn't taken into account "request-driven" piracy. Back-channels still unexplored.

ljndawson: #TOC - experiments going on w/in the silos of publishers and it's not being shared

ljndawson: #TOC - it would be interesting to do a study of the piracy biz models - if it's all "free", who's making the $?

ljndawson: #TOC - @doctorow - not for books. The book market is so far below movies/tv/music.

ljndawson: #TOC - @doctorow - now you're talking. If there's any opp for books, it's that one.

ljndawson: #TOC - what now? Use Google Analytics to track, and use those results to form your strategy

ljndawson: #TOC - publishers can't decide how their audience is going to behave.

Lunch, Feb 11, 12:35

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ljndawson: @toc - okay, that corn chowder was pretty damn good - #toc

Sessions, Feb 11, 2:00

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ljndawson: #TOC - even sitting in the speaker's lounge clearing out my emails and catching up...I hear a lot of useful convo

ljndawson: #TOC - Naps are the new black.

Sessions, Feb 11, 2:50

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ljndawson: #TOC - Successes and Failures - DC Dennison talking about creating ebooks from scratch.

ljndawson: #TOC - too many formats for authors to do create ebooks themselves. Gotta go to all these different sites - sh/be a clearinghouse.

ljndawson: #TOC - no wonder more authors don't release their books themselves - it's a right royal pain in the keister

ljndawson: #TOC - my boyfriend says I'm well-formed, and my colleagues say I'm valid - does that make me XML?

robotech_master: RT @ljndawson: #TOC - my boyfriend says I'm well-formed, and my colleagues say I'm valid - does that make me XML? #toc

ljndawson: #TOC - shoutout to Liza Daly's Bookworm - go Liza!!!!

ljndawson: #TOC - Rodale talking now - disorganized digital strategy.

ljndawson: #TOC - one of the hugest issues in digitization is contracts/rights. Change has happened so quickly that contracts haven't kept up.

ljndawson: #TOC - I'm glad Rodale brought up the backlist issue - that is so freaking enormous - I can never find what I want for my Kindle

ljndawson: #TOC - Rodale titles don't do well on the Kindle because they are heavily designed.

ljndawson: #TOC - Amazon apparently does not make it easy for publishers to get reports on how well their Kindle titles are doing.

mikecane: RT: @ljndawson: #TOC - Amazon apparently does not make it easy for publishers to get reports on how well their Kindle titles are doing.

ljndawson: #TOC - Chelsea Green - Jesse McDougal [sic]. 18-20 people - Vermonters.

MoriahJovan: RT @mikecane @ljndawson #toc You got that right. If one were more conspiracy minded...

ljndawson: #TOC - "sucked out into the content vacuum of the blogosphere" - absolutely. Huge need for GOOD content.

ljndawson: #TOC - @Macslocum - what is it with all these Emerson grads here? You people are taking over.

MoriahJovan: Oops bad RT. RT: @mikecane @ljndawson #toc Amazon doesn't make it easy for publishers to get [Kindle title] reports. [Truncated] Indeed.

ljndawson: #TOC - "Resist the urge to market your stuff." - Jesse

ljndawson: #TOC - Chelsea Green's "Post this to Twitter" feature - sounds GREAT!

ljndawson: #TOC - I think tomorrow I'm going to be curled up in a ball, rocking back and forth, twitching - v. intense here. Decompression in 3..2..1..

slipdown: RT @ljndawson: #TOC - Rodale titles don't do well on the Kindle because they are heavily designed. [Worse. Many think we're being cheated]

ljndawson: #TOC - AND PEOPLE NEED TO SIT IN THEIR SEATS AND STOP OPENING THE DAMN DOOR. Grrrrrrrrrrrr. Molto distracting.

ljndawson: #TOC - UM put 12,000 titles online for free. Within six years, they were into POD because people don't want to read online.

ljndawson: #TOC - UM trying to get 400,000 titles available for POD. Holy crap!

ljndawson: #TOC - why would a library engage in POD? 20K books sold last year, that's why.

Sessions, Feb 11, 3:40

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ljndawson: #TOC - Andrew Malkin - his business is way cool. Cleanup of scans, metadata, sales platform (widget)

ljndawson: #TOC tag cloud panel - Kassia, Brian O, Mac, Kirk Biglione (Kassia's DH), Kat Meyer

ljndawson: #TOC tag cloud - Brian is a tool. Of change.

ljndawson: #TOC tag cloud - starting w/Amazon. Kassia: love/hate relationship - is it more love than hate?

ljndawson: #TOC cloud tag - Kassia: last year at BEA, Bezos basically said, "I'm out to destroy your business" - please do more to open AMZN up.

ljndawson: #TOC tag cloud - Brian: Google looks to grow the size of the pie, AMZN looks to grow their size of it.

ljndawson: #TOC tag cloud - Kirk: AMZN web service is great, cloud is great, but they are playing from the Apple playbook w/the Kindle.

ljndawson: #TOC tag cloud - Kirk: Oprah held up the Kindle and that was it - the Kindle is like Kleenex. It IS the ebook.

ljndawson: #TOC tag cloud - from the audience - design isn't as great w/Kindle as it was with iPod. Kirk: new types of Kindles iterating quick

ljndawson: #TOC tag cloud - audience q: why aren't pubs talking to Plastic Logic or other mfrs and pressure AMZN for openness

ljndawson: #TOC tag cloud - Kat: $359 commits you. Audience: what about iPhone? Stanza.

ljndawson: #TOC - connection in tag cloud panel is awful

ljndawson: #TOC tag cloud - territorial rights are a huge issue online but not in physical realm.

ljndawson: #TOC tag cloud - issues of portability from reader to reader: this guy in the audience said the magic world: Mac's eyes just lit up.

ljndawson: #TOC tag cloud: Mac is struggling to keep control because piracy is his FAVORITE ISSUE TO TALK ABOUT.

ljndawson: #TOC tag cloud - how do we monetize the book when content can be free or cheap? Music model - concerts

ljndawson: #TOC tag cloud - Brian: Great time for publishing, bad time for publishers.

ljndawson: #TOC tag cloud - on to Google! rights: why has the publishing industry decided to let Google take all the (non)risk regarding rights?

ljndawson: #TOC tag cloud - Kassia: Google honestly believes that there's value to the book content.

ljndawson: #TOC tag cloud - from a publisher, "Google has ways of monetizing the content that we don't"

ljndawson: #TOC tag cloud - Kat: HarperStudio inviting other publishers' marketing teams over for sharing (cookies?)

ljndawson: #TOC tag cloud - from audience - publishers haven't got to grips with scale. Google defined scale.

ljndawson: #TOC tag cloud - what's happening in the next 5 years? Kirk: the Google rights registry.

ljndawson: #TOC tag cloud - Bowerbird pretty much ended that conversation.

ljndawson: #TOC tag cloud - GBS Mobile? Kirk: really cool, but when you dig into them, it's not really a reading app yet for long-form.

ljndawson: #TOC tag cloud - Shaz: one of the GBS barriers is that they're streamed/tethered, not downloadable.

ljndawson: #TOC tag cloud - what would your ideal e-reader look like and do? Kat: be like the Kindle (get content easily), except not connected to AMZN

ljndawson: #TOC tag cloud - ideal e-reader - Brian: come pre-loaded with romance novels, obviously.

ljndawson: #TOC tag cloud - Kassia's ideal e-reader - a light on it. Kirk: likes the Stanza, but wants the ability to zap between readers.

ljndawson: #TOC tag cloud - suggestions from audience - "ragged right!" Chapter downloads are great. Want to change design at will.

Afternoon Break, Feb 11, 4:25

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ljndawson: #TOC tag cloud - suggestions from audience - publishers aren't really creating great first chapters for download.

ljndawson: #TOC tag cloud - Kassia - what about ebooks and readers for kids? Audience - Leapster is good for kids.

ljndawson: #TOC tag cloud - audience wants social networking, portable formats in e-readers.

ljndawson: #TOC - adding music makes everything cooler

Chris Baty Plenary, Feb 11, 5:07

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ljndawson: #TOC - Chris Baty - what happens when everyone writes a book?

ljndawson: #TOC - National Novel Writing Month - NaNoWriMo - Everybody in the world should spend November writing a 15K word novel from scratch

ljndawson: #TOC - wait, 50,000 words, not 15,000

ljndawson: #TOC - why are my shoulders and back so sore? Why am I so wiped out? @bsandusky, don't answer that.

KFZuzulo: @ljndawson #toc okay that's a better challenge than 15K. >13k words per week is doable but requires focus (and coffee).

jafurtado: RT @ljndawson #TOC - Amazon apparently does not make it easy for publishers to get reports on how well their Kindle titles are doing.

ljndawson: #TOC - I used to write for 3 hours a day, every day without fail, for years. Then I went to 4 hours. Then I burned out & went in2 publishing

ljndawson: #TOC - so many people are tweeting in this room; the speech itself is pretty quiet, but accompanied by clicky sounds of keyboards

ljndawson: #TOC - is that how you know you've said something brilliant, by the sounds of frenzied transcription?

robotech_master: RT @ljndawson: #TOC - so many people are tweeting in this room; the speech itself is pretty quiet, but accompanied by clicky sounds of k ...

robotech_master: RT @ljndawson: #TOC - is that how you know you've said something brilliant, by the sounds of frenzied transcription? #toc

Nina Paley Plenary, Feb 11, 5:34

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ljndawson: #TOC - Nina Paley, artist (comic, animated filmmaker).

ljndawson: #TOC - Nina Paley talks about open source - publishers don't want to publish open-source.

ljndawson: #TOC - Nina Paley - "free culture is free enterprise and free markets", not communism.

ljndawson: #TOC - Nina Paley: Content is free. Containers are not free. Use the free stuff to sell the un-free stuff.

ljndawson: #TOC - Copyright is a dam.

ljndawson: #TOC - Nina Paley: copyright gives you stagnant content, toxic content.

ljndawson: #TOC - printed book = treeware

ljndawson: #TOC - Nina Paley brings up the idea of books as souvenir

soufron: @ljndawson #TOC - printed book = treeware

ljndawson: #TOC - the trouble with tweeting a visual artist is that words can't capture what she's saying...

ljndawson: #TOC - Nina Paley's film is freaking gorgeous but I can't tell what it's about

ljndawson: #TOC - Nina Paley: "Giving stuff away, as dumb as it sounds, comes back to you"

ljndawson: #TOC - once again with the souvenirs - people like tokens of their experience

ljndawson: #TOC - she really is a visual thinker

ljndawson: #TOC - "I don't know if you've seen what they're doing with inks these days" - Nina Paley

ljndawson: #TOC - free also = free advertising

Post-Conference, Feb 11, 6:00

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ljndawson: #TOC - Sony EReader winner: Andrew rattles off a buncha names and gets to Don Lieber, who is actually present to pick the damn thing up

ljndawson: On my way to a focus group about copyright issues. Today was so quiet compared to the intense mania of #TOC.

chelseagreen: @ljndawson Thanks for coming to my #TOC session! I saw your great tweets

chelseagreen: found great new folks for #followfriday this week at #toc @jasonfried @doctorow @chrisbrogan @ljndawson @katmeyer @daviddurand