Tweets per session
108 tweets | 23 @tweets

totai’s Tweets from the 2009 TOC Conference

Tutorials, Feb 9, 8:30

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totai: @MichaelHyatt what tool can u do that with on your iPhone? #toc

totai: You can also use twitterfall with #toc for a real time cascading view of the conference. www.twitterfall.com

totai: @DanKok: yes but are most customers shopping at publishers websites? #toc

GeoffreyDennis: @totai maybe not, but the idea is to serve the customer effectively no matter where they shop. #toc

totai: "Too Much Awesome, All In One Panel (A Guest Squeefest from SB Sarah)" http://tinyurl.com/dxy6dj #toc

totai: RT @michaelhyatt: @ChrisBrogan suggested we put our “slush pile” online. Maybe we could get users to review and rate. Hmm. #TOC

totai: Is the new Kindle being pushed by Amazon or pulled by the consumer? I would say it's more the latter than the former. #toc

Lunch, Feb 9, 12:00

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totai: The Industry’s Future http://tinyurl.com/apdyr8 informative #feedly #toc

totai: "media consumption will take place by people choosing from a wide variety of screen configurations" - M Shatzkin on publishing in 10y - #toc

totai: Stephen King on the e-book forefront again - this time launching exclusive content on the new Kindle, that's cool - http://is.gd/iVG0 - #toc

totai: Crunchgear reporting that Kindle 2 is "as slow as the original" - http://twurl.nl/ob48bm - #toc

johnny_angel: RT @totai: Crunchgear reporting that Kindle 2 is "as slow as the original" - http://twurl.nl/ob48bm - #toc

totai: Using Twitterfall's site for following the #toc conversation is very nice.

totai: "Safari Books Online Goes Mobile" http://tinyurl.com/bc92ms #feedly #toc

Overnight, Feb 9, 8:30

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totai: At the Firebrand tweetup in Manhattan. #toc

Breakfast, Feb 10, 7:45

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totai: Grabbed a McMuffin on my way to #toc, not a big fan of "continental breakfasts".

Bob Stein Keynote, Feb 10, 8:50

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totai: "A book is a place" - #toc

Peter Brantley Keynote, Feb 10, 9:20

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totai: We're being set-up at #toc - first two speakers are focusing on the definition of a book - but not as defined by form as much as function.

totai: I wonder what the ratio of publishers : technology companies/providers is at #toc

totai: I don't think books have ever "been about the books" they have always been about the people that read them. We just didn't get it #toc

totai: Haven't books always been networked? Hasn't reading always been a social act? I don't know if I agree fully with Brantley. #toc

totai: The delivery mechanism for the ideas enables greater community, but people have always gravitated to those with shared ideals #toc

totai: RT @cherylpickett: #TOC Some publishers are catching on that things are changing, authors will need to get up to speed and get past the ...

totai: I want to know when I will be cool enough to wear a hat like that. #toc

Cory Doctorow Keynote, Feb 10, 9:39

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totai: I'm looking forward to this next session with Cory Doctorow. #toc

totai: Where can I find an attendee listing for #toc?

totai: RT @jwikert: #toc Attendees will get first glimpse of the new Espresso 2.0 machine in action (in the exhibit hall). Can't wait to see it!

totai: Did he say the whores of piracy or the horrors of piracy, hmmm. #toc

totai: Most of the books on the NYT list, no one thought were good enough to steal. #toc

totai: Can you say "DOWN WITH DRM"? C'mon now, everyone!! #toc

totai: RT @cherylpickett: #TOC I can pass around a print book to 10 friends, then sell it at yard sale and someone else can pass around, but eb ...

totai: "Everyone wants to be a platform, because everyone wants to charge rent to everyone else that wants to use their platform." #toc pt. 1

totai: Let me refine my earlier question, what is the ratio of platform providers : publishers at #toc pt.2

totai: But if ebook publishing is the biggest waste of invested time in discussion, who has the money to build their own platform? #toc

totai: I just saw the Audible team leave the room at #toc.

totai: RT @mikecane: Had to resort to using Twitterfall now due to #TOC tweets overwhelming Twitter. Srsly. - I'm lovin it!

totai: New EULA should read "Don't break copyright law!" #toc

totai: We need a spare battery bank/swap at #toc - no plugs!

totai: RT @mikecane: #TOC Twitterfall is FAIL. Use http://www.tweetgrid.com -- it's not FAILing. It's not failing for me, work's great.

mikecane: @totai Then you're lucky. TweetGrid isn't freezing for me as Twitterfall did. #TOC

totai: Great break music at #toc

Sessions, Feb 10, 10:45

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totai: Just left one breakout that was broken for one that is working. #toc

TOCConNow: by @totai: RT @cherylpickett: #TOC Some publishers are catching on that things are changing, authors will need to get up to speed and get...

Sessions, Feb 10, 11:35

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totai: Now in session with CJ Rayhill, she is a good presenter, it will be good to hear what she has to say. #toc

totai: Interesting online reading platform - bookglutton.com - check it. #toc

totai: RT @toc: Official photos from morning sessions at #TOC are going up, check 'em out: http://bit.ly/3c2acV (Thanks @duncan!)

totai: Hey our session is not over in Broadway South, turn the music down next door! #toc

totai: RT @spiver: Harper Collins shuts down Collins. Layoffs underway. #toc

Lunch, Feb 10, 12:20

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totai: Thanks! #toc

totai: RT @eykd: BBWBB: Q: Reading is also a private act. Too much conversation is like talking in a movie theater. Insightful! #toc

totai: The battery for my MacBook Pro is dying a quick death at the hands of a powerless #toc.

eykd: @totai: You missed the power strips on the edges of the room. #toc

Sessions, Feb 10, 1:40

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totai: Woohoo, I fuund powerstrips, thanks #toc!

totai: OK - so now we are referring to traditional books as "p-books"? Sorry, I don't think I can bring myself to say that! #toc

robotech_master: @totai I always say "tree-books" myself. #toc

modernevil: @totai I think it's just David Rothman pushing "p-books" for paper books. But it's picking up a bit of stickiness. #ToC

totai: RT @robotech_master: I always say "tree-books" myself. #toc I like that better!

robotech_master: @modernevil @totai There really hasn't been a good "one-word" term for print books vs. e-books. I still prefer tree-books, though. #toc

totai: Stop saying uh. #toc

robotech_master: @totai Uh, sorry. I, uh, didn't know you could, uh, hear me. :P #toc

totai: My friend Joe Wikert, great guy, great things to say. Check his blog at www.joewikert.com #toc

totai: He did not just ask that question did he? #toc

totai: Joe has a blog called kindleville.com and he just said he is leaning more toward the iPhone. #toc

totai: E-books aren't a simple digital equivalent of a print book. #toc

totai: @jtalient do you have an iPhone? Why is it any worse than a kindle? Who says you have to have a large screen to read? #toc

totai: I think people like to use the word ubiquitous, I have heard it at least a half dozen times this morning. #toc

robotech_master: @totai It's a fun word. I'm also fond of "albeit." #toc

jtallent: @totai YOu keep using that word. I do not think it means what you think it means. #toc

totai: How to read on an iPhone, turn it on, click on Stanze, choose your book, read. #toc.

totai: Can anyone say iPhone-envy?! #toc

totai: The E-Ink guy wants us to support dedicated readers because "user experience stinks", I think he has an agenda....hmmm. Joe? #toc

totai: Put my kids through college...#toc

totai: Of course, once e-ink is on smaller devices, THAT experience won't stink. #toc

totai: Is anyone quoting statistics on what people would rather read on? Has anyone noticed all of the people in Japan reading on mobile? #toc

totai: Why are indie musicians/filmmaking more popular than indie-authors? Because everyone has a book to write! #toc

totai: 3% of households would be more than 3 million households, this guy is off his rocker. #toc

totai: Maybe that many will be reading e-books, but on dedicated readers?! C'mon. #toc

totai: Ahhhh, the power of suggestion, get a room full of publishers, tell them e-ink readers will boom, sit back and watch what happens. #toc

totai: I haven't heard of a solid e-reader market outside of the US, mobile is king. #toc

Sessions, Feb 10, 2:30

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cherylpickett: @totai #TOC I think it might be more the idea that musicians are more comfortable with promotion, they get out there = more popularity

totai: Coolest moderator today, giving away a wombat for best question in Broadway North. #toc

totai: RT @CathleenRitt: Harlequin romance books presenting their mobile strategy. Fabio delivers the book to your house. #TOC

totai: What?! Does that slide say that ebooks are a 35Bil. Yen ebook market, four times the US - 85% via mobile (not dedicated reader) #toc

totai: I love that I can be in one session and follow another at the same time! Twitter and #toc rock!

CuriousTwit: RT @totai I love that I can be in one session and follow another at the same time! Twitter and #toc rock!

KatMeyer: I love that I can be in one session and follow another at the same time! Twitter and #toc rock! (via @totai)

robotech_master: @totai I love that I can be nowhere near any of them and yet still follow them myself. :) #toc

totai: Having presentation difficulties in Broadway North, reminds me of @michaelhyatt's comments - if it screws up it's your fault! #toc

Afternoon Break, Feb 10, 3:15

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totai: "Think beyond the iPhone" - some cool stuff! #toc

Jeff Jarvis Keynote, Feb 10, 4:03

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totai: The speaker just said "If I ain't my own dog food" Is he saying that what he's dishing out is Alpo? #toc

totai: RT @mikecane: RT: @rholland50: Not at #TOC, not at #TED. I have wasted my life.

totai: Twitterfall has the hiccups, it's spewing out doubles of everything. #toc

Sarah Lloyd Keynote, Feb 10, 4:21

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totai: @jalada #toc

totai: fixed the hiccups, reloaded the twitterfall page and clicked the #toc trend again.

totai: It's official, the word for this year is ubiquitous. #toc

totai: In Africa, people spend 30 - 70% of their income on their mobile phones and half of the population has them! #toc

totai: The end of "Spray and Pray" marketing has come, social marketing has taken over. #toc

totai: Friendemies - now that's a cool word. #toc

totai: Publishers have never been technology experts - we need more creative technologists in-house - Sarah Lloyd = #toc

totai: "Publishers are absolutely rubbish at working with one another." Sarah Lloyd - #toc

totai: How do we build an effective "team of rivals"? #toc

Jason Fried Keynote, Feb 10, 5:00

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totai: The first f-bomb of the day just dropped. It's getting late! I don't think it's the word of the year yet. #toc

totai: RT @RonHogan: #toc what are publishers doing to raise all boats? work to make the market flourish, not just to flourish in the market.

totai: Decisions are temporary - you don't have to stay with a plan once it's laid out. #toc

Jason Epstein Keynote, Feb 10, 5:29

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totai: Is it just me, or does the Espresso demo make the machine look like an instrument of torture? #toc

totai: zzzzzzzzzzzzzzzz #toc

totai: I am sure this man is brilliant - this would be a good read - but don't ask people to pay and sit through this. #toc

totai: Why are we being guilted into appreciating a poor presentation? This should have been printed and distributed, not delivered #toc

totai: RT @KatMeyer: hopefully (undoubtedly), JE's keynote will be available 4 purchase. too great the writing to try and sum up here. #TOC

soufron: @totai #toc the fact that he's old and tired makes it even more moving... it's not a "presentation" you stupid ! It's a speech !

totai: RT @mikecane: I understand now! @soufron is French! He has a higher appreciation for things than my fellow base Americans! #TOC

totai: @soufron thx for the clarification. I think this "speech" should be printed, it's briliant, just hard to follow this late in the day #toc

Neelan Choksi Keynote, Feb 11, 8:54

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totai: I like Neelen, he is passionate about what they're doing and is not about doing a sell-job only. #toc

totai: I think it's really cool that Choksi was on the MIT BlackJack Team. #toc

Tim O'Reilly Keynote, Feb 11, 9:48

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totai: RT @KatMeyer: NB: people r not looking 4 12 different versions of storytelling -- they r looking for an immersive "experience" #TOC

totai: "The internet is not free" Tim O'Reilly, billions are spent just to access it. People will pay online! #toc

totai: So, bundling may not be the answer, but immersive story-telling may be! #toc

DanKok: RT @totai: TIm just said that 50% of sales will be eBooks by 2011! Wow, I cannot believe this talk! #toc. Alarming if true!

Morning Break, Feb 11, 10:15

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DanKok: RT @totai: TIm just said that 50% of sales will be eBooks by 2011! Wow, I cannot believe this talk! #toc. Alarming if true!

totai: 4 the record, my tweet re: Audible folks walking on day 1, http://is.gd/jaG8 was a joke. Now it's been written about! http://is.gd/j7GO #toc

mikecane: @totai You snagged MANY retweets on that Audble thing. I might have been one of them! #TOC

robotech_master: @totai Well, I did say "supposedly." #TOC

Sessions, Feb 11, 11:00

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totai: In session on New Reading Habits, New Distribution Models - head of DailyLit is speaking now. #toc

totai: Just heard the term "fork-novels" for books that go in different directions when delivered in short form via mobile, rss, etc. #toc

CuriousTwit: @totai re. 'fork novels' has anyone coined the term 'ramifiction'?! #toc

podiobooks: RT @totai: "Fork-Novels" - books that go in different directions when delivered in short form via mobile, rss, etc. #toc

totai: Heard "If a retailer who is 20% of your business goes under, ebook sales on the web won't replace that immediately" #toc

Sessions, Feb 11, 11:50

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totai: Looking at Bowker consumer data-38% of people said they bought book because of store display-less than 5% said b/c of print ad #toc

totai: 28% of Target customers have income >$100k / Wal-mart 32% have income <25k - #toc

totai: Random House rep says it's a tough sell to expect a consumer to come to a single publisher's website - #toc

jasonboog: RT @totai: Random House rep says it's a tough sell to expect a consumer to come to a single publisher's website - #toc