Tweets per session
36 tweets | 7 @tweets

tsattersten’s Tweets from the 2009 TOC Conference

Overnight, Feb 9, 8:30

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tsattersten: In NYC for O'Reilly's Tools of Change conference, more on that over the next couple of days #toc

Bob Stein Keynote, Feb 10, 8:50

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tsattersten: Ben Stein says moving comments from beneath the content to alongside changed the hierarchy and interaction of author and audience #toc

Cory Doctorow Keynote, Feb 10, 9:39

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tsattersten: Cory says the Kindle, the Sony Reader, Audible are going to force publishing to learn lessons that music industry has already learned. #toc

michaelhyatt: RT @tsattersten: Cory says the Kindle, et. al. are going to force publishing to learn lessons that music industry has already learned. #TOC

tsattersten: Cory says DRM does not work and creates incredible incentives for your customers for break it. #toc

mrcruce: RT @tsattersten Kindle, Sony Reader, Audible will force publishing to learn lessons that music industry has already learned. #toc

tsattersten: Cory's call to action was publishers calling Amazon tomorrow and remind them who dictates the terms about how their materials are sold #toc

Sessions, Feb 10, 10:45

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tsattersten: Scott Meyers is talking about how to create platform agnostic manuscripts. #toc

tsattersten: Page numbers cause problems for platform agnostic publishing - The Bible avoids this with chapter and verse. #toc

mikecane: RT: @tsattersten: Page numbers cause problems for platform agnostic publishing - The Bible avoids this with chapter and verse. #toc

Sessions, Feb 10, 11:35

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tsattersten: Check out http://www.commentpress.net/?p=69 for this idea of paragraph level commenting. #toc

tsattersten: BookGlutton is also worth a look at how books are evolving online - http://tinyurl.com/av5jvk #toc

Sessions, Feb 10, 1:40

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tsattersten: ebooks sales are 1/2 of 1% of book sales according to the #toc The Rise of eBooks panel.

tsattersten: Founder of eInk says interaction with screens soon, flex screens by year-end, and the first color screens by end of 2010. #toc

Sessions, Feb 10, 2:30

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tsattersten: EInk founder says that ebooks are going to majority of reading material. I hate absolutism. TV and radio still exist. #toc

tsattersten: Listening to session on publishing for mobile devices #toc

Sarah Lloyd Keynote, Feb 10, 4:21

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tsattersten: Sara Lloyd of Pan MacMillan just directed the #toc audience to Seth and his music lessons post - http://tinyurl.com/2wza5wr

Jason Fried Keynote, Feb 10, 5:00

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tsattersten: Read Sara's manifesto: "A book publisher's manifesto for the 21st century" - http://tinyurl.com/6xyhxc #toc

tsattersten: Jason Fried from 37 Signals - http://www.37signals.com/svn/ - is on stage at #toc now.

chapmanchapman: RT @tsattersten #toc Read Sara's manifesto: "A book publisher's manifesto for the 21st century" http://tinyurl.com/6xyhxc

tsattersten: Jason from 37 signals is telling how they made $1,000,000 publishing a book and holding event about what they do. #toc

TOCConNow: by @tsattersten: Jason from 37 signals is telling how they made $1,000,000 publishing a book and holding event about what they do. #toc

tsattersten: Jason says people would be interested in the second to last draft (ie director's cut); NO! the 2nd to last draft normally sucks #toc

Lightning Demos, Roundtables, Feb 10, 7:30

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jasonfried: @tsattersten Doesn't matter that the 2nd to last draft (or any draft) sucks. It's still interesting for fans. Behind the scenes sells. #toc

Overnight, Feb 10, 11:00

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tsattersten: @jasonfried Difference between film and books. Deleted scenes or live music tracks show different ways to view the original. #toc

tsattersten: @jasonfried Alternate endings in fiction writing or additional anecdotes in biz books get closer. #toc

Neelan Choksi Keynote, Feb 11, 8:54

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tsattersten: Getting ready for day two of #toc. Good Morning!

tsattersten: Lexcycle (http://www.lexcycle.com/) COO says $44 million of ebooks were sold in the last 12 months. #toc

tsattersten: Lexcycle is probably the best reader for the iPhone. Their COO says they have 1.3 million users with over 5 million books downloaded. #toc

tsattersten: Stanza has an array of fonts, background colors, and font colors allowing the user to customize the experience. #toc

Nick Bilton Keynote, Feb 11, 9:18

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tsattersten: Using GPS, imagine your phone switching from text to audio based on how fast you are moving. #toc

tsattersten: Paper is just another device. #toc

tsattersten: bilton: Immediacy and opportunity are going to lead to demands for screen, paper will not be able to meet those demands. #toc

tsattersten: bilton: Music was always on a device, publishing is being caught off guard by the "device" change that is coming to the industry. #toc

tsattersten: bilton: It's All Just Storytelling. #toc

Sznq: Rt @tsattersten: Music was always on a device, publishing is being caught off guard by "device" change that is coming to the industry. #toc

Tim O'Reilly Keynote, Feb 11, 9:48

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tsattersten: bilton: Each "device" should be leveraged and blended with other devices to provide immersive storytelling. #toc

tsattersten: on stage at #toc now: @timoreilly

tsattersten: RT @angelajames: #toc the role of the publisher. Get status in a medium and confer status on your authors and then they confer status back.

tsattersten: @timoreilly People are paying for access to information on the internet. Don't think it all needs to be free. #toc

tsattersten: @timoreilly iPhone The Missing Manual: more copies sold as an app than as a book, but $4.99 vs $24.95 - similar margins #toc

Morning Break, Feb 11, 10:15

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tsattersten: @timoreilly iPhone The Missing Manual: more copies sold as an app than as a book, but $4.99 vs $24.95 - similar margins #toc

Post-Conference, Feb 11, 6:00

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tsattersten: I have 3533 tweets in TweetDeck with the tag #toc. Great conference. Disruption is underway. Take action while there is still time.